Franchisor News

Free franchise advertising for franchise businesses launched

Free franchise advertising, lead generation & SEO for franchise businesses

We know being found amongst the billions of websites on the internet can be a tough task for franchise businesses

A great way to increase traffic, boost your search rankings and to generate leads is by listing on free business listings sites. The problem with most sites however is that they are national sites so again you end up in a position where by to get any real advertising exposure and chance of any leads to need to buy an “upgrade”!

That’s why almost 2 years ago we starting building our end directories, not nationally but locally. 2 years on so far we have built 42 local directories to help small businesses generate leads, improve their SEO and promote entrepreneurship in the UK including two new sites, one a free london business directory and the other a free kent business directory

Each site makes it very simple to add your listing but not just a naff looking text advert with a single image but you can create very attractive adverts with a map, multiple images and even links to your website & social media free, yes that’s right completely free!

To find out more about our local directories and free business advertising please visit

PS – For all you writers out there we are also seeking blog posts. Posts must be a min 500 words, unique to our site, at least one image and business orientated but we also provide these free. To find out more please get in touch.


5 tips for more effective franchise network management

Though most franchisors are skilled business people with extensive experience in their chosen sector, those who haven’t run a franchise before can find dealing with a franchise network and all of the demands that it brings a challenge.

From working with franchisees to developing and building your business, franchisors need to be able to communicate, innovate and speculate if they want to succeed.

As a solid and reliable group of franchisees can make a huge difference to the potential of a business, it’s incredibly important that franchisors put time and effort into developing their network. Though it may take up valuable time, following these tips and working on your business relationships could make the difference between success or failure.

1. Training

Most franchisors provide a certain level of training to franchisees at the start of their business partnership.

However, if a franchisor wants to solidify this relationship and ensure that standards don’t slip after a few years of business, they need to provide on going training that’s relevant, exciting and inspiring.

Not only will training help to improve franchisees’ knowledge of the brand and its working practices, it will make them feel more included, valued and loyal to the franchise.

2. Conferences

Annual or bi-annual conferences give franchisees the chance to air their grievances, suggest improvements to the franchise and discuss any innovations or developments that are relevant to the business.

Conferences can last anywhere from a day to week and are an important part of building and managing a franchise network.

3. Forums

To improve communication even further, franchisors should consider building an online forum where their franchisees can quickly and easily post comments or make suggestions.

Less formal than a conference, forums help to ensure that issues are aired quickly and that any problems are dealt with as soon as possible.

4. Inclusion

Franchisees who like to push the boundaries, do things their own way and try out new technologies and initiatives can be difficult for franchisors to deal with.

Instead of fighting them, try to include them in any innovations or updates you’re planning for your business. These confident entrepreneurs will often be fantastic early adopters of new ideas, giving you the chance to try out your ideas on energetic and enthusiastic franchisees.

5. Targets

Targets are a good way of getting your franchisees motivated and keeping them committed.

The more goals and incentives you create, the more likely your franchisees will be to work with their employees to grow their businesses, earning money for you in the process. Make sure that you publicly recognise any franchisees who hit their targets and perform well as this will give them something to be proud of and give your other franchisees something to aim for.

Though managing a franchise network isn’t easy, by putting in a bit of time, energy and thought, you can create a strong, dynamic network that will keep performing year after year.

New government backed franchisee funding launched by CWRT

cwrt logo smallIt is a big step from deciding to start a franchise to actually opening your doors for business. For many, one of the biggest hurdles is raising the finance to start up your new business venture.

To help overcome this barrier to setting up a new franchise, the Coventry and Warwickshire Reinvestment Trust has launched a new Franchise Fund, lending between £1,000 and £75,000, to help finance the purchase of franchise licenses and encourage employment.

Franchising continues to be a dependable business opportunity and UK franchisors and franchisees are confident about the future, with nine out of 10 franchisors reporting optimism for trading conditions over the coming year.

We finance those businesses that mainstream funders, such as banks, fail to support. Many of the start-up companies we work with have become very successful and created jobs, so we are providing a much needed alternative funding approach.

Aimed to support individuals without financial resources to start new franchise businesses, the new fund is another addition to CWRT’s lending portfolio.

With over 10 years of successful of providing start-up and small business loans, CWRT already offers start-up loans across the West Midlands and small business loans to Coventry and Warwickshire businesses.

The good news is that because franchising is recognised as a safer route into business than setting up on your own, CWRT is happy to lend for the initial investment as part of a reputable franchise.

When applying for a start-up loan, franchise business plans are a must have, and often the franchisor will help.

Our Franchise Fund is a great way to encourage new entrants into this vibrant sector. We are confident that with our start up loans for the upfront cost of franchise licences, financed businesses will grow and provide local employment.

Find out more click here

forum of private business

Compliance Support for your Franchisees, are you covered?

To ensure that your Franchisees run their businesses without making expensive mistakes that can threaten their business and your reputation, an increasing number of Franchisors are partnering with The Forum of Private Business. They provide the most comprehensive legal support and insured protection to Franchisees on all areas of compliance, and with many other money saving advantages on every day business essentials.

The Forum of Private Business was formed nearly 40 years ago as a Not-for-Profit organisation to protect and to promote the interests of small and medium sized businesses. Today it has thousands of member businesses spanning every industry, trade and profession who trust them to provide the knowhow and support. This is so important with ever changing Legislation and Regulation.

The Forum recognise that Franchisors provide the very best support to their Franchisees to ensure their success with their business model. However, very often their support does not extend to the issues of business compliance, which all businesses are expected to be conversant with. Laws and regulations on issues such as Health and safety – Employment – Taxation and Environment. Covering both the business and the principals. The Forum provide to all members a 24/7 Compliance and Legal Advice Helpline staffed by qualified professionals, backed up by an Insured Legal costs cover which includes Health and Safety, Employment tribunals, Business associated Criminal Prosecutions, contracts disputes, licence defence, Directors and officers cover and much more.

As a member templates are available online for employment contracts and supplementary HR documentation, health and safety etc. Extensive manuals both for Employment and Health and safety policy are available.

The Forum also used their strong buying power to arrange discounts on every day business essentials. From running your vehicle with vehicle fuel costs, to utility charges and credit card merchant fees and more. This is just one of many examples available from the Forum on how a member saved money

Case Study

A Franchise member in West Sussex running a fleet of 12 Diesel vehicles is now saving nearly £6000 per year on diesel fuel through his membership to the Forum of Private Business.

This is just one of the ways your franchisees save money and improve profit.

There are two ways in which Franchisors can partner with the Forum. The first is the most popular and economic, where a Franchisor will cover all Franchisees under a block agreement and cross charge within management fees. The second is where the Franchisors will recommend their Franchisees to join independently. Costs can vary but can start as low as £150 plus VAT per annum for a Franchisee with no employees. The Forum can provide you with a quotation to suit your needs and requirement.

To see so much more about the Forum of Private Business click here